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Category: General

Lee S. Rosen – 5 Things Most People Get Wrong About Playing Golf

December 19, 2017 • leesrosen

Golf may look like a boring activity to those who don’t play it. But avid players know that it is as much a physical as it a mental exercise. It’s not simply about hitting a ball across a field. It requires a special kind of skill and lot a patience and mental stability to see it through to the end. We got in touch with Miami-based golfing enthusiast Lee S. Rosen on what he thinks most people get wrong about this beautiful sport.

1. Being too chatty

It’s okay to have a conversation when you’re out on the green, but giving your fellow players a blow-by-blow account of your last round is a huge no-no. Keep your praises and game-plan revelations to a minimum. Remember that golf is mostly a quiet and mental sport so keep it that way.

2. Going for the flag all the time

It’s okay to aim for the good stuff every time you tee off. But where’s the fun in that, right? “Achieving a par makes for a much better playing experience than have a row full of X’s on your card,” notes Lee S. Rosen. Have fun and don’t get too competitive. “Also, be nice to your fellow players. Don’t rake bunkers and make sure you replace divots before you move to the next hole.”

3. Acknowledge a bad round and know when to quit

We all have bad rounds. Even Tiger Woods has those days. However, it is simply inexcusable to keep trying to perfect your move and holding up the course. Bad behavior on the course could have you kicked off the game, earn the ire of co-players and, worse, get banned from the greens permanently. Just pick your ball up and move on. Try again next time.

4. Don’t swing too fast

“Getting that perfect shot done is not about the speed,” advises Lee S. Rosen. What’s important is how your body and club coordinate to achieve a powerful, calculated swing. The chances of getting better results with a well planned swing is higher compared to a hurried and choppy one. “Also, don’t flip or spin the ball,” Lee S. Rosen adds. “Simply stand facing the hole, extend your arm and drop the ball.”

5. Practicing too much

Practice makes perfect, as the saying goes, but there is such a thing as taking too many practice swings before actually hitting the ball. The more movements you make, the worse the outcome of the actual hit because you have then put a lot of strain on your arms and muscles. “The smart thing to do is study your swing before you do it, practice once or twice and just take that shot,” says Lee S. Rosen.

When playing golf, it’s very tempting to just keep hitting until it ends. Take note that the fun of the sport lies on the experience itself and not on how fast you can finish.

Categories: General

Lee S. Rosen’s 5 Best Private Golf Courses In South Florida

December 1, 2017 • leesrosen

Any serious golfer will tell you that the South Florida region is home to some of the most impeccable courses in the world. There is no shortage of local country clubs that offers not just a vast expanse of private greens, but also luxury amenities that include spas, restaurants, events centers and more. South Florida, for one, is a top vacation destination. Hence, we can only expect breathtaking views, bright fairways and beautifully designed landscaping.


We spoke to avid golf player and Florida resident Lee S. Rosen to find out which of the dozens of private clubs in the South Florida area are the best.

Fort Lauderdale Country Club (Fort Lauderdale)

Fort Lauderdale Country Club is oldest in Broward County, having been established in 1926. It is this rich history that gives the location a unique flavor. With two full courses, a competitive tournament schedule and even an exclusive program just for the ladies, it is arguably one of the most popular in South Florida.

“If you’re a member of For Lauderdale, you can expect grade A amenities and topnotch service,” notes Lee Rosen. The private club showcases 36 holes across a well-manicured championship level course. Its forest park-like setting adds to its appeal, with fairways richly lined with indigenous trees and a burst of colorful blooms. It’s not just a place to practice your game; it is where you can take refuge and relax, as well.

Moorings Yacht & Country Club (Vero Beach)

Designed in 1974 by Pete Dye, the Moorings Course is often referred to as Dye’s “Little Gem.” This is because each one of the first nine holes is surrounded by water. The back nine, meanwhile, are surrounded by majestic oak trees plus a lovely view of the Indian River Lagoon. The Moorings Yacht & Country Club is a favorite hangout not just of golfers but also yachters and socialites for its luxurious amenities and service offerings.

“Moorings is up on my list because it has a distinctive course called Hawk’s Nest,” notes Lee S. Rosen. “With its towering oak and pine trees, it is actually one of the few “green courses” there are left in Florida.”

Royal Palm Yacht & Country Club (Boca Raton)

This is one of the region’s fanciest clubs. With course designed by Robert Trent Jones Sr. in 1959, later updated by renowned designeds Jack Nicklaus and Joe Lee, Royal Palm boasts an 18-hole course surrounded by lush flora and fauna and stunning waters. This premier club also offers members a wide range of amenities and activities that make it one of the most technologically advanced in the area.

Its membership quality is not to be undermined, as well. In fact, Royal Palm’s membership is by invitation only, thus increasing is exclusivity and making it all the more coveted by serious golfers all over the country.

Boca West Country Club (Boca West)

“Boca West is one of the largest in the US and its courses certainly do justice to its prestige,” notes Lee Rosen. This private equity-owned club features 18-hole pro championship courses designed by the likes of Jim Fazio, Pete Dye and Arnold Palmer. It has a 4-acre short gaming area, a driving range, a wide range of pro golfing shops and a restaurant.

Seagate Country Club (Delray Beach)

If you’re looking for a more challenging course, come to Seagate. Designed in 1973 by Joe Lee, the course has recently been upgraded with new technology but without compromising its original feel. Seagate features an 18-hole championship-grade course set across 300 acres of greens. Aside from a a fully-outfitted driving range, short game pitching and a putting green, its staff is composed of PGA pros ready to assist and give you tips to up your performance.

“There’s no better place to learn and enhance your game than South Florida,” Lee Rosen reminds. “Whether you’re just an avid player or a pro, there is something in the region for your skill level and reach. That’s not to mention the stunning views and stellar service the many private clubs bring.”

Categories: General

Businessman Lee Rosen: Why Florida’s Should Be Your Next Golf Trip

November 30, 2017 • leesrosen

Earlier this year, we were voted the 2017 “North American Golf Destination of the Year,” adds Lee Rosen by the International Association of Golf Tour Operators. There are quite a few reasons that we were awarded this honor—reasons that we think will help you plan your next golf vacation to northeast Florida.

Five coastal regions lend access to a true, year-round golf destination, full of entertainment on and off the course. Florida’s First Coast is the annual host of The PLAYERS Championship and home to the World Golf Hall of Fame, a state-of-the-art concert venue, an NFL team, 75 miles of beautiful beaches and the clincher: championship golf.

Lee S. Rosen created two hole golf courses that essentially entertained construction workers and developers of Florida’s land while they were building the world the Scots were originally promised. The golf tourism industry began in Sarasota with the Scots, but quickly developed into a primary identifier for the entire State of Florida. As it grew into various regions of Florida, the culture of golf began to greatly diversify depending on the region. A golf vacation on the West coast, for instance, is very different from one on the East coast, and the South is quite different from the North. So whether you are traveling in a boat from Scotland or simply driving down from Georgia on a weekend trip, I want you to know exactly what you can come to expect from a golf vacation here, on Florida’s first coast of golf.

“I want to tell you about specific reasons North Florida can set itself apart from other regions of Florida for golf. It’s easy to convince you to come to Florida on a golf vacation: it’s where golf tourism practically originated in United States. North Florida however, is the front line of the golf capital of the United States of America and in honor of Gillespie, one of our golf forefathers, I want you to know exactly what you are getting,” says Lee Rosen.

Categories: General

Businessman Lee Rosen: Seminole Golf Club (Juno Beach, FL)

November 29, 2017 • leesrosen

Avid golf players know that their golfing journey will not be complete without having tried one of the most exclusive courses in the US (if not the world). And if it has the seal of approval of no less than Ben Hogan, it should be on any enthusiast’s bucket list. We’re talking about the Seminole Golf Club.

“I’ve been on a number of private golfing locations in the country and, I must say, nothing compares to Seminole,” notes golfer Lee S. Rosen.

The West Palm Beach and Jupiter Florida areas are a goldmine for golfers. However, not many people know about Seminole because it keeps an extremely tight list. Reportedly, the club has only around 300 members, so it’s not a surprise that we don’t find that much information about it online. Add to that the fact the it is shielded by tree walls of up to 50 feet high.

“It’s the Holy Grail,” adds Lee Rosen. “Aside from it’s vast expanse of challenging greens, it is the privacy and exclusivity that makes this place all the more covet-worthy.”

The rules are clear-cut. Every group should be on the course for a maximum of 3 hours and 40 mins. This sounds like each game is rushed, but, surprisingly, patrons have nothing but praises about how every run is handled. The caddies are so professional and make sure that players are as comfortable as possible while still maintaining the pace.

But what good is a golf course if the greens are like any other, right? This is where Seminole takes top marks. The entire course is designed in two circles. The initial nine adopts a counter-clockwise direction from the clubhouse, while the other nine go the opposite way. This means that every one offers a different challenge in terms of slope and wind. This course was designed by renowned planner Donald Ross who is known for his work on the Pinehurst No. 2, the East Lake Golf Club, the Inverness Club, Oak Hill and many more.

“Ross’s brand of design is based on the natural flow of the land and the elements,” says Lee S. Rosen. “Ben Hogan is certainly right. If you can play in Seminole, you can definitely play in any other course in the world. It’s just a surreal experience.”

Categories: General

Why Miami Is The Best City In America, Businessman Lee Rosen Shares His Thoughts

November 24, 2017 • leesrosen

There are plenty of reasons why Miami is the best place in the US to live in and start a business. We can rattle of statistics and charts to prove this point but, really, the best way to judge is to hear straight from a resident who has managed to take root and succeed in this flourishing city. We spoke to small businessman Lee S. Rosen, CEO and chairman of Healthy Bees LLC, to really understand why Miami is the best — and only — place to be.

“First off, Miami is arguably the most ‘American’ city in the country, in the sense that it has one of the highest percentages of immigrant dwellers,” notes Lee Rosen. “That means a whole lot of opportunities to live and grow, not just business-wise but as an individual, or a family.”

Miami is proof that people can still come to the US to work and succeed. In fact, Kauffman Foundation’s 2017 Index of Startup Activity lists the south Florida city as number one in terms of new business creation. In number terms, that’s roughly 560 new entrepreneurs for every 100,000 adults.

“Miami businesses are driven by ‘opportunity,’ not necessity, which means there’s still so much room to grow,” adds Rosen. “What’s exciting is that because of its continuously evolving business climate, small business owners can take part in the process of community buildling. It’s not just for the big players.”

Miami is known for being a vibrant, bustling and diverse city. And while most of the businesses are tourism-related, with the city being one of the preferred tourists destinations worldwide, there remains an equal opportunity for professionals to thrive. The lovely climate all-year-round, plus the wide range of options available to would-be business owners, it is easy to write down Miami as the best place to set up shop.

Lee S. Rosen and company set up Healthy Bees, maker of BeesVita Plus, at Alton Road, Miami Beach, FL. BeesVita Plus is a nutritional system supposed to bolster honey bees’ immune systems and strengthen their resistance to pesticides, as well as improve their overall health.


Categories: General

Miami Businessman Lee S. Rosen: Why This South Florida City Is A Great Place For Startups

November 24, 2017 • leesrosen

“It seems that every person I meet in Miami is entrepreneur and that’s a very good gauge of how rich this city is with opportunity,” Lee Rosen, chairman and CEO of Miami-based Healthy Bees LLC, shares proudly one afternoon over coffee.

Healthy Bees is the creator of breakthrough product BeesVita Plus, which is a supplement that is designed to improve the health and general well-being of honey bees. Bees are known to be the biggest contributors to food production worldwide and have, over the years, significantly declined in numbers. Lee Rosen’s company aims to change all that.

But that’s not what this interview is all about. In this piece, we talk about the Miami business environment — and there’s no better way to measure true success than to speak with somebody who has emerged from the ground up.

According to the latest GEM report, while 22 percent of the population in Miami have started of run new business over the past two years. That’s compared to the 12.6 percent of Americans in other cities. The 2016 Global Entrepreneurship Monitor report by Babson College also listed this south Florida city as having the highest rate of new business activity in the US, or twice the national recorded average. Those are impressive numbers.

“Miami is a city with large businesses and corporations, but much of its activity is about small operations. That’s not just in terms of tourism and entertainment industries. It’s also turning out to be a hotspot for tech-related startups,” adds Rosen.

The same Babson College report also adds that while 57 percent of the Americans surveyed said they saw positive opportunities for business in the last two years, a whopping 65 percent same the same in Miami alone. In fact, even local businesses are starting to aspire for an international presence. Lee Rosen’s Healthy Bees is a good example.

“Miami is the place to be, there’s no doubt about that. And I’m glad we started here,” ends Rosen.


Categories: General

South Florida Businessman Lee Rosen: Things To Consider When Opening A Miami Business

November 23, 2017 • leesrosen

If you’re looking to expand your business in the US, there’s really no better place than setting up shop in Miami Beach. In addition to the lovely weather, where
the sun shines all year round, this place offers just the right balance of business and leisure to delight you as an entrepreneur and as a private individual.
Tourism is constant in this so-called Magic City. Whether you’re a professional looking to build your own private practice or party-lover who wants to put up a
bar near the beach, Miami is just perfect.

South Florida businessman Lee Rosen agrees. Miami Dade county is an excellent place both for new and expanding businesses. For one, Port Miami is the 11th biggest
cargo container port in the US and the largest cruise ship port in the world. That means a steady influx of tourists and easy access to supplies.


“You can set up any business in Miami and find that it’s the perfect environment for work and play,” notes Lee S. Rosen, the CEO and chairman of Healthy Bees LLC.
“Aside from being one of the richest US cities, it is where finance, culture, entertainment, fashion, commerce and everything flourishes. If you play your cards
right, you simply cannot go wrong setting up a business in Miami, FL.”


Rosen’s observations are backed by a CNN survey that lists Miami as of the best cities to launch a startup in the US. Even with the city’s already busy and
bustling business district, there is plenty of room for up-and-coming enterprises to build and grow. Chalk that up to the weather, but what’s particularly
interesting is the Florida’s small-business-friendly tax system.


Being a choice destination for many tourists from other US states and around the world, it is not surprising that many businesses in the city are related to
tourism. These include resorts, restaurants, nightclubs, spas, water sport rentals, hotels and souvenir shops. But, there’s also lots of room for professional
services like clinics, lawyers, advertising agencies, schools and more. Just make sure that you read up on the local regulations first before setting up.


“If you’re looking to open a brick and mortar location, don’t forget about the Florida Building Code,” advises Lee Rosen. “Repurposing an existing structure is
subject to specific occupancy rules. They’re not that difficult to follow, but it’s best to consult with the Community Development Department first to be sure
you’re on the right track. Once you’re done with that, things should be smooth sailing.”


Categories: General

International Business Success Tips: Lee S. Rosen Explains

November 17, 2017 • leesrosen

If you’re looking to raise your business to a more global scale, you have to make sure you have a solid domestic operation. Feeling like you’re ready to take the world on is different from actually being prepared. If this is what you’ve been working so hard for in the past months, then brace yourself for these five fiery tips from master entrepreneur Lee S. Rosen to ensure that your foray into the international scene doesn’t fall short.

1. Decide which product or service you want to take global.

The smart way to enter the international scene is to start with a rock-solid product that you can carry to global success. Have a long menu of products and services? Don’t bring everything first. Choose one that you feel most confident parading around in and start from there. Remember, if you give clients too many choices, you might end up with no customers at all. Know what your top seller is and enter the market with a bang.

2. Use your domestic business success as your anchor.

You succeeded locally because you managed to get everything in line. In short, people like your offerings, know where to find you and come to you repeatedly. They also tell their family and friends about you and you have a positive relationship with them. Bank on these to tap into the foreign market. In this phase, slow and steady wins the race. While launching with a major flourish will get attention, building a lasting partnership with your new clientele is a whole new ball game.

3. Maximize your people.

Invest in trainings for your staff, especially the ones who will be handling your international business. Lee Rosen’s Miami business, Healthy Bees, didn’t succeed by simply staying with the status quo. He, as the owner, took time and effort to learn more about the international scene and invested in having his staff learn the same techniques, as well.

As your business goes global, everyone has to be on the same page and, ideally, bearing the same sets of skills and know-how. Develop an organizational environment that encourages a culture of shared values. This way, no matter what challenges may come your way, you and your team stay and grow together.

4. Go online.

The easiest way for your target international clients to know more about you is to have an online presence. Set up an official website, launch a blog, get listed on digital yellow pages, create interactive social media accounts. Lee Rosen’s Healthy Bees would not have had a wide impact if not for his highly informative website and strong online presence. If you’re unsure how to go about this, you can hire digital marketing agencies to help you set the stage and spread the word.

5. Do not be afraid to go global.

It can be a pretty intimidating thought and that’s understandable. Expanding your local business to the international scene can feel daunting and difficult. However, do note that with the right tools and focus, you can take your products and services to a wider market. By widening your reach, you boost potential earnings for your business.

In the case of Healthy Bees, Lee Rosen recalls his experience when he was starting out. “I wasn’t sure we could do it. But we did and I’m glad we took the risk.”

Categories: General

South Florida Businessman Lee Rosen: Things To Consider When Opening A Miami Business

November 17, 2017 • leesrosen

If you’re looking to start a business or expand your existing one in Miami Beach, Florida, you’ve come to the right place. We got in touch with renowned South
Florida businessman Lee S. Rosen, CEO and Chairman of Healthy Bees LLC, and got first-hand golden advice on setting up shop in this beautiful city. He also shares
his reasons why he chose to live and stay in Florida out of all US states.

Sun Shines In Miami

There’s plenty of reasons to open a Miami business but a forever favorite is the beautiful weather. The sun shines all-year round in this part of the US and the
beaches are just stunning. This makes it the perfect backdrop for tourism and, hence, business. The steady stream of tourists into the city makes for a
continuously changing consumer market, making the environment highly exciting for entrepreneurs.

“There’s never a dull moment in Miami,” notes Lee Rosen. “Everybody’s either lounging around or trying to get somewhere, so us businessmen are always bustling and
excited to entertain and innovate.”

Melting Pot For Business And Culture

Miami has the 11th biggest cargo container port in the country. That said, it is also the largest cruise ship port in the world. These two are key reasons why the
tourism business in the city is always surging — and why big and small business owners are scrambling to get a share of the success pie.

“Miami is an Alpha-World City and is ranked seventh in the US in terms of culture, education, finance, fashion and just about every sector. This is why we chose
to set up shop here. This is why I also live here,” said Lee Rosen proudly.

That’s not all. CNN even gave the Miami Metropolitan area the distinction as one of the best US cities to set up a new business. It mentioned specifically that
start-ups have a great future here. Beyond the perfect weather and busy population, the tax rate also plays in favor of small businesses. The financing options to
acquire a space or to fund a new project are also plentiful.

“It’s the perfect place to be,” adds Rosen.


Categories: General

Lee S. Rosen – Boca Raton, Florida: Why It’s Such An Awesome Place To Live In

November 12, 2017 • leesrosen

Lee S. Rosen – Boca Raton, Florida: Why It’s Such An Awesome Place To Live In

There are plenty of reasons why Boca Raton is the ideal choice for living, starting a family or setting up a business. This beautiful Florida city boasts many
features that will make it a hands-down winner when it comes to choosing where to take up shop. So what makes Boca Raton such a great place to be in?

Wonderful Weather and Business Climate

If you’re looking for a summery vibe all year round, Boca Raton has it. To date, it’s lowest temperature recorded is 58 degrees F. Rains are rare and, when they
do come, they usually happen in the evenings and last only a few minutes. If you are looking for a place that’s perennially warm, especially when other places are
plodding through winters, this is the place to be.

Lee S. Rosen, chief executive of Healthy Bees LLC, notes that Florida weather is just what he needs for his business. Healthy Bees is the manufacturer of
specialized supplements that help honey bees live longer and healthier lives. A huge percentage of our food is dependent on the activity of bees and his company
is dedicated to making sure they keep doing their job for many more generations to come.

“In addition to having some of the world’s finest cuisines, Boca Raton has a positive economic environment. Whether you’re employed or own a business, the city’s
tax-free policies is what attracts enterpreneurs like myself to build here. This, in turn, creates a healthier living environment for the residents because of the
job opportunities,” says Lee Rosen.

Safe Environment

Compared to the other cities in Florida, Boca Raton’s crime rate is 38 percent lower. This means it is a safe place to be in. Whether you’re studying, starting a
family, working or just having fun, you can roam around without worrying about being a victim of crime.

Getting around the city is also easy because of its safe and reliable public transport network. Lee Rosen adds that Boca Raton’s efficient commuting system adds
to the many reasons why people choose to live here. “Whether you’re looking to travel by land, rail, air or water, you can do so in Boca Raton,” he quips.

Of course, it’s not all about work. The city is also serious about play. In addition to night life, malls, parks and other forms of entertainment, the city is
home to beautiful beaches. What’s more, because Boca Raton’s population is relatively small. You can lounge around and sunbathe without worrying about shore

“One of the greatest things about Boca Raton is that you don’t get stressed trying to get around,” Lee Rosen says proudly. “Because there’s little traffic to deal
with, you can get to work and come home still looking and feeling fresh. This simply is one of the best places to be in.”

Categories: General